First prompt or use prompts that further define the persona. Create a persona for a [job title] for a [company revenue] [B2B/B2C] [industry] in [geography]. This person’s goals are to [list goals]. List the goals pain points and decision criteria for selecting a company that does [your service offering]. Review the following webpage copy. This is Competitor 1 How well does this page address or not address the information nes of the persona [paste in webpage copy] Review the following webpage copy. This is Competitor 2 How well
Does this page
Address or not address the information nes of the persona [paste in webpage copy] Review the following webpage copy. This is Competitor 3 How well does this page business database address or not address the information nes of the persona [paste in webpage copy] Review the following webpage copy. This is Our website To what extent does this page address or not address the persona’s information nes You are a digital strategist and expert at conversion optimization. Create a heat map table showing the degree to which each of these four
Pages satisfy
Email or social source was unexpectly low re-promote it Keep promoting the article in any channel where engagement was above average If you ne a few ideas here’s our list of 76 ways to promote an article. If you want to Canada People do deeper analysis consider extracting data from Google Analytics into Big Query Looker Studio (formerly Google Data Studio) or Google Sheets. More examples of content analysis using GA4 We could add another dozen reports to this content audit. But by now you may be thinking of your own analysis. And hopefully you feel a bit more confident in your GA4 skills. Try answering these questions using Google
