In positioning and marketing activities. Google ads or social networking sites. in search results involves developing your own seo strategy and choosing the right words. However before you start using keywords on your website you ne. to know their types. Keywords for positioning in google general keywords these are universal and short queries that consist of or words. Most often they specify the name of the product or service. Mens tshirts or womens watches. Such phrases are enter. by people who are not looking for a specific brand model or color of the product.
Longtail phrases in google statistics
General keywords have high search volume and clicks but they also have wide competition and are more difficult to rank for. Long tail phrases this group of keywords is much more specific and consists of several words. It is often enter. by people who Japan Mobile Number Database are looking for specific information or specific products. Compar. to general keywords they are less competitive but have a higher conversion rate. Example of a longtail phrase the best energysaving refrigerator up to pln. brand phrases keywords that contain the company name are brand words. These types of phrases are most often enter. by people who are looking for a specific brand.
If your business is closely
If the name of your business is unique there is a high probability that your website will be display. in the first search positions. Example of a brand India Whatsapp Number phrase nike shoes for summer. Local phrases these are phrases relat. to a given town or region relat. to a specific area of activity it would be a good idea to position your website using the name of the city or voivodeship. Phrases of this type are perfect for the service and tourism industries. Example of a local phrase vulcanization gdask.