Driving organic traffic to a blog takes time, dedication, and a lot of analysis. Have More But the results are too constructive when those factors are implemented. Today I tell you the story of how we achieved more than 1 million sessions without spending 1 peso on Ads. Something I have learned since I began my journey through Content Marketing is that this. Methodology stands out for producing permanent and natural results in the long term . It was difficult for me to understand it in my first studies and training. But when I launched myself into the great opportunity of acting. As editor of this beloved blog, this characteristic became increasingly clear.
A Touch of History to Put Us in Context
Our first digital positioning efforts for top people data Hispanic markets. Were made in mid-2015, when the “Content Marketing” blog was launched. On this channel we used to publish articles about Advertising, Digital Marketing and Web Content Production. In May of the following year the blog began to gain more frequency and quality in its publications. Thanks to the arrival of Valentina Giraldo to the project. The content created at this time allowed us to. Begin to build a natural authority, with the first keywords indexed on Google.
The Blow That Kicked Off the Comeback
It happens that after some studies Canada People and market projections. Rock Content made the decision to incorporate all the other domains it managed into the company’s root domain. Including that of our blog in all the other domains it managed, including the one for our blog in Spanish. The goal of the change was to give more strength to the company’s. Core domain, taking into account its global growth plans. The reason for this is that it takes a while for the. Search engine to understand that the old pages still exist and that they have just moved to another site.